Danelys

37 y/oLive in BeijingNationality Cuba
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Summary

Results-oriented Marketing Professional who brings more than five years of wide-ranging experience executing measurables marketing campaigns from conception to completion, business development, negotiations, and partnership. Seamlessly manage all aspects of marketing communications including direct marketing, publications, and events planning. Excellent leadership and organizational skills as well as exceptional interaction with executives, clients, vendors, and staff.

Work experience

Global Marketing Manager

Beijing North Star S&T CO., LTD.
2014.09-2020.06(6 years)
Global Marketing Manager Sep 2014- present. Beijing, China. Beijing North Star S&T CO., LTD. • Develop global content for New Product Introductions (NPIs) (LED, Solar Solutions, Agricultural and Eco-Friendly) including market development, training, education, and sales/marketing collateral (publications, brochures, electronic media, and marketing communication/education content). • Leading promotional marketing campaigns for two consecutive years at the CIIE 2018-2019 as well as participating in B2B meetings and successfully identifying and engaging new potential clients. • Planning International Event in cooperation with the government authorities, China-Dominican Republic 2019, International Exposition held on November 18th- 21th 2019 in the Dominican Republic, to introduce Eco-Friendly products and HANERGY Solar Solutions to the Latin American and the Caribbean Market. • Representing an International Cigars brand AYF Cigars (www.ceibacigar.com)at the ICE 2019 celebrated in Shenzhen, and at the 7th Hainan Cigar Cultural and Truism fair 2019. Holding business and cultural exchange meeting with representatives from China Tobacco and other companies. • Partner with in house and third-party resources to manage projects from development to final delivery—providing guidance for messaging, copywriting, and design as necessary. • Guiding and managing websites and social media development teams in our branches to guarantee brand awareness. • Works closely with Sales, Finance, and Operations, to manage and refine Demand Planning and customer service excellence.

Educational experience

The University of Informatics Science

Software Engineer
2005.08-2010.07(5 years)
Studied software and informatic sciences
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