Global Digital Marketing SpecialistWho We Are?PandaMobo is a digital marketing solutions provider that helps companies in China merge into the global market through digital media, primarily social media platforms (Facebook, Twitter, Instagram, YouTube, Google).Who We’re Looking For.We’re looking for a highly creative and talented team player that sets strategy and implements digital technology solutions to achieve marketing objectives. The ideal candidate will be a self-starter, and a marketing enthusiast that’s passionate about growing a business.

The Global Digital Marketing Specialist will work under the guidance of the Global Marketing Director and be responsible for, but not limited to the following:● Develop and execute effective marketing and branding strategies for current and potential clients, ensuring that key messages are delivered in a consistent effective voice and vision based on our client’s requirements. ● Initiate, develop and direct implementation of specific marketing tactics, which may include advertising, email direct marketing, web content, video, offline campaigns and more.● Establish tracking and reporting methods to measure success of marketing campaigns, providing an analysis on the results of marketing campaigns to determine the success and quantitatively report key analytics to the team while being able to alter direction of a given campaign as needed to meet target goals.● Manage social media presence for current clients, monitoring and reviewing each client’s social media pages, making changes as needed.● Collaborate efficiently and effectively with a team of project managers, designers, media buyers and copywriters to achieve goals.● Monitor trends in social media and lifestyle/pop culture and appropriately apply that knowledge to create copy and viral content for our clients.● Establish clear objectives and continuously work towards meeting them.● Support the Global Marketing Team with various projects.Basic Qualifications● Bachelor’s degree in marketing, communications or related field● At least 1-2 years of digital marketing experience● Strong verbal and written communication skills in English ● Knowledge of leading social media platforms (Facebook, Twitter, Instagram, YouTube) and viral content● Excellent organizational and multitasking skills with a sense of humor● Knowledge of working within an advertising agency or similar creative environment is a plus● Native in American-English preferred