文案经理(策划部)
Full-time
1~3 years
Refresh at 4 months ago
275 Views
53 Apply
Shenzhen
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Job responsibilities
Job Description:
1. Be in charge of implementing and realizing the English copywriting style strategy for the brand.
2.From an overseas vantage point, generate English-related creative ideas and produce core elements like slogans to effectively communicate product features and concepts.
3.Based on global communication requirements, refine and enhance product official website introduction pages, press conference keynote materials, press conference speech drafts and other related materials.
4.Liaise with overseas English creative agencies and oversee the quality of English output materials.
5.If interested, take on the role of an overseas spokesperson and handle relevant tasks of brand external communication.
工作内容:
1. 负责品牌英文文案风格策略的执行与落地
2. 根据海外视角,发挥英文相关创意,产出slogan等核心内容,有效传递产品卖点及概念
3. 根据全球传播需求,优化润色产品官网介绍页面、发布会keynote、发布会演讲稿等材料
4. 与海外英文创意agency对接,把控英文输出材料
5. 如有意愿,可作为海外发言人承担品牌对外沟通的相关工作
Job Requirements
Job Requirements:
1. A native English speaker with proficient Chinese reading and writing skills.
2.Possess prior experience in English copywriting and demonstrate excellent English creativity.
3.Have worked with Chinese outbound brands, and candidates with experience in the consumer electronics field will be given preference.
岗位要求:
1. 英文母语者,具有较好的中文读写能力
2. 具有英文文案的从业经历,具有较好的英文创意性
3. 服务过中国出海品牌,有消费电子经验从业经历者优先
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