Book Planning & Editing (Publisher)
15000 CNY~20000 CNY/Per month
Full-time
3~5 years
Refresh at 5 months ago
281 Views
50 Apply
Shanghai
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Job responsibilities
Book Planning, Editor/Product Manager for North American readers (for overseas markets) We are a self-produced and self-sold book & play aids e-commerce company
Job Requirements: Professionalism of content - understand the needs of North American readers, have the ability to be original and have the ability to select topics for relevant external author resources - based on understanding overseas markets and products, can give products more content and marketing points.
Job Responsibilities:
1. In-depth research on overseas markets and user needs, competitive product analysis, mining and analysis of user needs, good at insight into new products and business opportunities
2. Responsible for product planning, developing new and explosive products, and better empowering the company's cross-border business lines
3. Project management, including requirements confirmation, project tracking, product testing/acceptance
4. Collaborative R&D to promote product R&D progress
5. Be able to independently write product analysis reports and product-related information, including refining product core values, product selling points, product introductions, promotional materials, etc., and cooperate with the marketing team's product promotion and product promotion work
6. According to the problems that arise in the process of product operation, summarize, analyze, give solutions or include them in the product improvement plan
Job Requirements
Job Literacy:
1. More than 3 years of work experience in book development, and experience in product selection on overseas e-commerce platforms such as Amazon and TikTok is preferred
2. More than 3 years of experience in book product planning, formulate product planning, product organization strategy and marketing strategy to maximize product value
3. Bachelor degree or above, English major is preferred, understand overseas culture
4. Experience in at least 3 complete product or project functional designs
5. Strong market awareness, competitive intelligence analysis methods and capabilities.
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