Projects Involved Lagenda Suria Mersing, Puncak Warisan, Lagenda Teluk Intan, Bandar Baru Setia Awan Perdana, Lagenda Tropika & upcoming projects in Johor Accomplishments • Successfully led a team of 40 professionals across sales, marketing, mortgage, and sales administration, ensuring seamless collaboration and project execution. • Launched Puncak Warisan with only one month of preparation, resulting in 639 units fully booked within six weeks. Job Description • Developed and implemented innovative sales and marketing strategies that optimized team performance and significantly accelerated booking rates. • Managed cross-functional teams, fostering a culture of accountability, communication, and results-driven performance. • Provided ongoing training and guidance to team members, optimizing productivity and ensuring high standards of customer engagement and service delivery. Real Estate Sector

Like Me Coffee Accomplishments • Successfully served more than 100 companies, including MNCs and SMEs. Job Description • Implemented strategic marketing initiatives leading to increased market presence. • Established the business as a trusted provider of quality coffee solutions. • Managed and tailored services to meet diverse client needs.

Strategic Planning (Sales & Marketing) Avaland Berhad (a subsidiary of Ayala Land Inc) Projects Involved Aetas @ Damansara, Alira @ Subang, Lakefront Residence @ Cyberjaya, Cybersouth (CasaEmbun & Casa Bayu), Alora Residences, Amika Residences @ Subang Accomplishments • Improved the internal sales channel contribution by 50%. Job Description • Communicate local market data and competitive information to business unit partners to ensure development of win/win strategies that drives incremental net revenue and market presence. • Identify strategic priorities, sales force performance metrics and sales effectiveness tracking methods to maintain and improve the company’s competitive advantage in the market. • Develops winning BU relationships, responsible for building strong cross functional networks. • Curate training modules to fill up the gap for the team to achieve the sales target. • Responsible for alignment between key stakeholders and industry trends to design the future launches. Real Estate Sector

V&CShop Accomplishments • Achieved a total revenue of RM50,000 in 6-month time. Job Description • Launched and managed an online store specializing in electrical appliances. • Navigated challenges in the e-commerce landscape. • Ensured a seamless online shopping experience for customers. • Developed entrepreneurial skills and deepened understanding of the digital marketplace. e-Commerce Sector November2021–August2022 Training Manager (Sales Trainer) Projects Involved Lagenda Teluk Intan, Bandar Baru Setia Awan Perdana, Bidoria Residence, Bemban Permai, Lagenda Tropika, Taman Harmonis, Taman Perwira, Upcoming Sungai Petani Project Accomplishments • Spearheaded the establishment of Lagenda Academy and contributed to a 50% increment in sales booking within 3 months. • Conducted a total of 25 physical training sessions and 20 online training sessions across Malaysia. • Trained the real estate agents in Digital Marketing and achieved cost-per-lead of below RM3 by the participants. Job Description • Train all new incoming real estate agents from all over Malaysia which covers the aspects of Lagenda Properties product information, providing excellent customer service, relationship building and technical skills. • Development of skills through continuous training for all existing real estate agents as part of their Learning & Development and growth within their roles. Real Estate Sector

Projects Involved Ativo Suites @ Damansara Avenue, Alix Residences, Upcoming KLCC and landed property Accomplishments • Achieved RM60 million in sales during the Movement Control Order period (March -July 2020) • Achieved 90% and 50% sales status for Ativo Suites and Alix residences respectively by the year 2020. • Achieved RM95 million in sales from May 2017 – December 2017. Team Award 2020 5-star Award Winner of Asia Pacific Property Awards (APPA) o Best Development Marketing Malaysia o Best Developer Website Malaysia Project Award 2020 International Property Award Development o Best Residential Development Asia Pacific Asia Pacific Property Awards (APPA) Development o Apartment / Condominium Malaysia o Residential High-Rise Development Malaysia 5-star Award Winner of Asia Pacific Property Awards (APPA) o Best Architecture Multiple Residence Malaysia o Best Residential Development Malaysia o Best Residential High Rise Architecture Asia Pacific Property Awards (APPA) Interior Design o Residential Interior Design Show Home Malaysia 2019 iProperty Development Excellence Awards (IDEA) o Development of the Year Award (Damansara Avenue) o Best Mixed Development (Damansara Avenue) o Best Transit-Oriented Development (Damansara Avenue) o Best Luxury High Rise Development (Ativo Suites) Job Description • Monitor the sales performance of the team and provide necessary coaching and training experience to improve their sales skill and thus reach their sales target. • Provide marketing intelligence to the management. Analyse the trend, data, pricing strategies and other information that can improve the sales & marketing performance. • Develop, plan, implement and review the effectiveness of sales campaigns. Monitor the quality of leads received. • Conduct agent briefing and assist the agents on any matter pertaining to the sales. • Coordinate manpower arrangement to ensure roadshows and sales gallery has sufficient people for duty. • Maintain good business contact with solicitors, bankers, and agents. • Prepare the sales commission for the agents and internal sales team. • Develop the Standard Operating Procedures for the team. • Prepare reporting on sales status and case ageing. • Prepare the relevant sales form required for the sales procedure. Real Estate Sector

Solution-Focused NLP Association Founding Members • Help the communities grow through coaching and education-based activities. September 2013 – September 2014 Vice President of Marketing • The Student Engagement Center (SEC) aims to become a platform that connects students across different universities together under a single umbrella. September 2013 Financial Youth Intelligence Conference Booth Management Team Lead • The conference aims to empower students with financial education. July 2012 National Varsity Guidance Public Relations Executive • We visited the schools in the rural areas (Sabah & Sarawak). Through the visit, we provide them information on how to enter university and insight on the degree courses available. Besides that, motivation is another key element we focused on.

(Marketing & Sales Executive) Projects Involved M City, Icon Residence Mont Kiara & Lakeville Job Description • Undergone 3 months of Management Trainee Program (LEAD Project) organized by Group Human Resource and Organizational. • Being placed in different roles, from marketing to sales admin and sales. • Coordinated matters related to sales gallery arrangement. • Assist marketing in coordinating events and roadshow matters. • Assist in 7F and NAPIC Report submission. • Achieved 155% of my KPI in sales conversion matter. • Achieved RM64 million in sales from June 2015 – August 2016 with the highest track record of RM12 million in sales in a month. Real Estate Sector

Created a customer relationship management system to connect with real estate negotiators. • Assist with the marketing plan for the publicity of the companies such as website, newspaper advertisement and social media platforms. • Achieved 3 million sales during my 3 months internship period. • Leased out 2 shops in the Melaka Business Centre project. Real Estate Sector

y, University of Malaya • Assist the counselling office on the Employer Connection project to establish a company database. Education Sector

Hong Leong Foundation (Corporate Social Responsibility Department) • Communicate with the scholarship holder and established the Master’s Scholarships Programme. • Handle a database of more than 300 scholars. NGO Sector

Facilitator • Lead and facilitate a total of 500 secondary students in the aspect of managing and leading society in school.

Subang Jaya, Selangor, Malaysia) • Advise the customers on the suitable credit that he/she should apply for. • Was the top sales performer in the team with a 125% KPI achieved. Banking Sector

Klang, Selangor, Malaysia) • Teach the students who are aged between 7-12 years old English, Malay Language and Mandarin in terms of reading and writing aspects. Education Sector

Klang, Selangor, Malaysia) • Manage a group of 30 students ranging from 4 years old to 12 years old. • Assist the teacher in teaching and marking the exercises of the students. Education Sector September 2018 – September 2022 Business Networking International – Premier Chapter Chapter Growth Coordinator Network Education Coordinator Membership Committee Bulletin Board Committee • Provide referral and word-of-mouth education and strengthen members’ networking skills. • Coordinate matters about any membership matter such as attendance, application, and conflict resolution. • Produce the bulletin for the chapter on a bi-monthly basis.