Marcela Arzuza
Graphic Designer
FemaleLive in BeijingNationality Colombia
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Work experience
Graphic Designer
Bottega Food & Beverage Group
2022.06-Current(3 years)
Graphic Designer
Galleria Continua
2016.12-2022.08(6 years)
Beijing City, China
In charge of conceptualizing and develop all the graphic material for each
new exhibition in the gallery in Beijing and specific tasks for the Italy branch,
from Invitations to catalogs, posters, booklets, wall stickers, digital material for
media, and more.
Graphic Designer
Salsation Fitness
2017.01-2018.01(a year)
Beijing City, China
Graphic designer in charge to develop the following materials:
- Web banners for each event all over the world (Italy, Poland, Japan,Indonesia, Chile)
- Material for printing (Rollups, posters, packaging)
- Packaging and corporate brand design for "Salsation wear"
- Collaborate with clothes design for each new collection
- Design a catalogue for each new clothes collection
Loyalty and Post Sale Analyst
Metrocuadrado
2014.06-2015.10(a year)
Bogotá D.C. Area, Colombia
An agent in the post-sale area in charge of:
- Customer-based tracking
- Report analysis of effectiveness per client
- Customer training (platform use and tools)
- Commercial accompaniment
- Keen on new sales and renewal of current agreements
Marketing Analyst
Estrategias Comerciales y de Mercadeo
2012.03-2014.04(2 years)
Bogotá D.C. Area, Colombia
Analyst in charge of marketing and graphic design areas of the company:
- Social media manager:
*Scheduled all the posts in the different social network accounts
*Create the content to post
*Design the graphic material to support that content
- Graphic designer:
*Design the advertisement required (posters, newsletters, ads, image retouch,business cards, presentations, rollups, banners, and more)
- Develop marketing strategies to boost the brand in the real state field, and
catch new costumers
- Media agreement negotiation (radio, magazines, newspaper, Google Ads)
- Analysis and management of the data-based
Educational experience
Fundaci
Psychology
2013.01-2013.01
Fundaci
Advertising and Marketing
2007.01-2012.01(5 years)
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