Lead the deepening of relationships with core customers. Improve the manufacturer's influence in the management and operation of the customer. Contributed to the creation of the Vendor Manager position of one core customer. Increase the pocket share of 3 product lines by convincing one core customer to terminate cooperation with other vendors. Lead in developing potential customers in the AV markets through analyzing market insights and the resource & customer base of top commercial display distributors. Monitor the implementation result and adjust the deviations in the process in a timely manner. Develop channel for entry-level CCTV products based on product strategy & market analyses and evaluation of the current channel structure. Achieved 200% of the sales target and fulfilled the product strategy as defend product in the existing channel. Lead in formulating and implementing the IFP channel strategy based on the current internal resource, product occupancy rate and market penetration. Designed and led the tender process of the sole distributor. Achieved 100% yearly sales target in 5 months. Act as the mentor of an entry-level employee and guide him to significantly improve his knowledge and abilities. Participated in the design of position qualification standards act as judger in the evaluation of the entry-level channel sales representatives.

Building and maintaining customer relationships with 20 national/regional channel partners. Help customers set annual sales goals and product strategies and provide support by communicating with various resources within the company. Participate in the design of the channel strategy. Take responsibility for promoting related strategies to the channel partners. Through communication with 12 distributors, the High-End Solution Partner project was quickly implemented. Collect and analyze information of existing channels and competitors` channel. Evaluated current UK webcam and dash cam market and formulated channel & product strategies. Participated in holding events activities: participated in the organization of 24 INSIGHT exhibitions and customer events, attracted customers from more than 1000 companies. Participated in the formulation of various work processes within the company. Worked with the RMA department to design internal operation processes, including exhibition sample lending and return process, and standardized sales support procedure.

Coordinated 3 experts to teach local farmers to harvest and restore resin paint; negotiated with a dozen lacquerware workshops and helped the farmers to establish a stable sales channel; the annual income of the farmers increased by 10 thousand RMB Organized training camp to equip local farmers with simple lacquerware-product-making skills; helped them build their own workshops Taught local farmers to utilize online streaming for advertisement on social media such as Tiktok and half of farmers` annual income has doubled by selling their products

Negotiated with 17 suppliers in terms of cooperation mode, business contracts and relevant sales support policy; introduced 113 ODM products for the company Tracked and monitored the everyday online sales results; made sales plans for both online and offline sales channels; wrote weekly and monthly sales reports; designed marketing campaigns and gained 2.3 million RMB profits for the company Participated in the establishment of 11 off-line stores; responsible for stock planning and commodity positioning; succeeded in avoiding stock out of Honor 9 in Nanjing Store by analyzing 30k+ sales data both online and offline Monitored the stock situations; developed relevant replenishment plans for warehouse and store according to sales plans and results and saved about 0.4 million warehousing costs.

Organized 10 sports competitions, involving 1000+ people to participate in Launched a jogging event that attracted nearly 100 students to jog every day for 2 weeks

Management; Accounting; Business Performance and Strategy; Innovation Management; Sustainability