Led a consulting startup specializing in external communication strategies for CIS companies expanding their operations in the EMEA and NA regions. Developed and executed positioning, branding, and content strategies from scratch for diverse clients. Created crisis communication strategies and brand guidelines for techfocused clients. Delivered successful PR campaigns, including media pitching and speaker support for industry events. Authored and pitched press releases across multiple European markets, securing placements in top-tier publications. Achievements: Had startup content featured in Die Zeit, El Mundo and The Independent Successfully rebranded 3 CIS company’s into a global, international identity Key Clients: Way2AR (Way2Win), Blackcatcard, Neosun Energy, Grapey, Softline Global (Noventiq), Vespers, ADVANCE Tech Hub.

EMEA PR (2020 – 2022) Coordinated PR agencies across EMEA. Created Covid-19 PR and Commnications and online events. Created original content (videos, podcasts, texts) and local newsbreaks. Led crisis communications planning and execution Global Threat Research & Security Intelligence PR (2018 – 2019) Designed and implemented global communications strategies. Led external comms, campaigns, events, and public speaker training. Created B2B/B2C and C-level content (press releases, reports, webinars) to position Kaspersky as an industry leader. Achievements: Expanded company presence to 3 African countries, increasing enterprise level product recognition from 10% to 65%. Doubled KPI media coverage by adapting PR strategy during Covid-19. Created top-2 media coverage stories. Consistently drove content ranked in top-5 most widespread news mentions.

Led a team of 4, managing editorial team and external authors. Developed external communications strategy. Developed strategic content policy and diversified TA of the magazine Produced articles, interviews, and affiliate materials. Achievements: Increased engagement rates by 30% and monthly web users by 22%. Expanded the partner network by 20% in a year. Increased paid membership by 15% through PR and SEO strategy.

Marketing and Communications Manager Developed PR, social media, and marketing campaigns. Managed community engagement and sponsorship proposals. Produced content, including press releases, SM posts, and videos. SUPPLEMENTARY WORK EXPERIENCE

Managed international media inquiries, media pitching, and reporting. Created, translated, and edited press materials in Russian and English. Developed external relations with media, sponsors and partners like Kaspersky, BBC, Visa, and CNN. 2015 2016

Moscow and Greece

Journalism and Communications

Danish School of Media and Jourmalism