Operations and Marketing Specialist
Refresh at 2 months ago
327 Views
52 Apply
Guangzhou
Share
Job responsibilities
Reports to: Head of Operations TeamEasyrentcars.com is seeking German/Spanish/Portuguese/Italian Operations and Marketing Specialists who will be responsible for the translation and maintainence of its corresponding language site, as well as the creation, execution and reporting of its localization marketing activities that contribute to Easyrentcars.com’s demand and revenue goals. The candidate will be innovative, creative, have a passion to win, and analytically minded. This role will report to the Head of Operations Team and will work closely with the Product team and Marketing team to ensure programs are timely, creative, measurable, flawlessly executed, and drive results. Responsibilities:First three months:- Build and lead a translation team to translate the entire website and APP from English to corresponding language (German/Spanish/Portuguese/Italian).- Proofread translations and demonstrate creative translation expertise and experience in website language localization and adaptation.- Work with the internal Project Management and QA team to help co-ordinate the quality assurance process for localized versions.Afterwards- Research on local consumer marketing channels, and provide insight and suggestions on marketing localization and channel selection;- Work closely with internal performance marketing team to develop marketing strategy for local site, develop and maintain partnership with local marketing channels; - Be familiar with CPC, CPA, CPS, CPM, DSP advertising, work with marketing team to establish clear measurement and management plan across above marketing activities;- Work with internal operations team to plan and execute online marketing campaigns and promotions across multiple local language channels;- Creating landing pages, translate, define and refine messaging and content for online marketing campaigns of local language site;- Collaborate with all event relevant departments to deliver, report on, and optimize success of the online events;- Align with the product manager to execute plan and strategy for local language site online events, including setting conversion points and optimizing user funnels;- Leverage data tools to monitor, analyze and optimize marketing performance based on the pre-defined ROI and KPIs.
Job requirements
Required Professional Expertise * Native language speaker (German/Spanish/Portuguese/Italian) with strong written skills and Strong English language skills; Multi-lingual speaker’s preferred.* 1-3 years of experience working at internet companies or advertising agencies, organizing online marketing events, campaigns, promotions; * An understanding of local and market cultural sensitivities would be an advantage* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate;* Experience in optimizing landing pages and user funnels;* Extreme attention to detail, time management, organization skills; * Strong analytical skills and ability to strategize and analyze campaign effectiveness and ROI; * Experience with CPC, CPA, CPS, CPM, DSP advertising a plus; * Must have a positive and flexible attitude for working in a fast-paced environment and across various departments and functions;* Up-to-date with the latest trends and best practices in online marketing and measurement.
Similar jobs
Search for your dream job
Job category
City or country
Also view
Vietnamese Worker Needed
An Expert China Manufacturer
DongGuan
Save job
0 Views
0 Apply
Refresh at a day ago
Chairman Business Secretary
SN Star Group - Top 3 company in Yunnan Province
Kunming
Save job
0 Views
0 Apply
Refresh at 2 days ago
Chairman Assistant (Sector General Manager Level)– Need Senior Hotel Mgmt Exp
SN Star Group - one of top 3 largest companies in Yunnan
Kunming
Save job
0 Views
0 Apply
Refresh at 2 days ago
Marketplace Commerce
Tianjin Space Infinity Technology Development Co.
Full-time
Qingdao
Save job
0 Views
0 Apply
Refresh at 9 days ago
Business Development Executive (m/f/d)
Shenzhen Topband Co., Ltd
Full-time
Shenzhen
Save job
0 Views
0 Apply
Refresh at 9 days ago
Looking for English Teacher in Secondary School
KIS International School in ShenZhen
Full-time
Shenzhen
Save job
0 Views
0 Apply
Refresh at a month ago
Business Analyst商业分析师
Jingao Technology
Full-time
Shenzhen
Save job
0 Views
0 Apply
Refresh at 2 months ago
Sale and marketing specialist
Dancepixel corporation
Full-time
Shenzhen
Save job
0 Views
0 Apply
Refresh at 3 months ago
We are looking for international partner in Shenzhen!
Insoftb(China) Co.,Ltd.
Full-time
Shenzhen
Save job
0 Views
0 Apply
Refresh at 3 months ago
Foreign Graduates & Expats who are Currently in China
IMMA HSE
Full-time
Shenzhen, Guangzhou
Save job
0 Views
0 Apply
Refresh at 4 months ago